Description
What You’ll Find in MedikalPreneur:
Introduction
Chapter 1 — Paco’s Story: How I Became a MedikalPreneur
Chapter 2 — The MedikalPreneur Mindset
Chapter 3 — Differentiate Yourself: Become the Best in the Business by Designing a Memorable Patient Experience
Chapter 4 — Business Vitals: Accounting Basics for MedikalPreneurs
Chapter 5— How to Build the Team: Paco’s 5 H’s of Hiring
Chapter 6 —MedikalPreneurial Marketing 101
Chapter 7 — Negotiation: Win-Win Strategies for the MedikalPreneur
Chapter 8 — Decision-Making: Wisdom + Evidence = Success – wisdom-based medicine—put the tips for telemedicine and post-COVID
Chapter 9 — Autopoiesis: Creating More Businesses to Meet MedikalPreneurial Needs; this includes Real Estate: Selecting the Best Space tell the story
Chapter 10 — Paco’s “Microbrewery vs. Budweiser” Theory: How to Keep a Personal Touch as You Expand and Franchise
Chapter 11— The MedikalPreneur’s Business Plan
Bibliography
From the book jacket front panel:
Innovation… personal fulfillment… and limitless potential to help people—and prosper.
These are the rewards for physicians who become entrepreneurs and blaze their own trails in business to provide medical products and services—all while creating a balanced personal life that’s fulfilling and adventurous.Unfortunately, many physicians and medical professionals are held back from this personal and professional ideal by a prevailing belief that they are not good business people.Another obstacle? They are afraid to step out of the traditional medical comfort zones of working in hospitals and other institutional settings—whose bureaucracies can limit creativity, prosperity, and impact.
Now Dr. Francisco Arredondo MD MPH is on a mission to show medical professionals how to excel above and beyond traditional constraints—by becoming entrepreneurs.
In this book, MedikalPreneur: The Official Guidebook for Physicians’ Success in Business, Dr. Arredondo shares his experience and expertise to guide health care professionals into the unlimited and fulfilling possibilities of business ownership. Written in easy-to-understand language, this book showcases Dr. Arredondo’s story while providing solid nuts-and-bolts information about business plans, accounting, marketing, teamwork, human resources, designing a transformative patient experience, and much more.
Dr. Arredondo coined the term “MedikalPreneur” to describe physicians like himself who master the art of entrepreneurship in ways that transform the lives of countless patients with innovative products and services. He is a tried and true MedikalPreneur, having built a fertility center that expanded into a network of entrepreneurial ventures with more than 80 team members.
Very importantly, Dr. Arredondo also emphasizes that MedikalPreneurs can enjoy financial success and the freedom to create an adventurous lifestyle featuring family time, world travel, and philanthropy.
Today, as the medical profession undergoes major shifts resulting from the coronavirus pandemic and other factors, MedikalPreneur: The Official Guidebook for Physicians’ Success in Business by Dr. Francisco Arredondo highlights a path toward exciting new opportunities for health care professionals to shift their mindsets and embark on missions to help people and achieve immeasurable success.
